Paper Passion Perfume --- Smell Like A New Book!

It seems that Karl Lagerfeld's quote “The smell of a freshly printed book is the best smell in the world.”, has been taken very seriously in the fragrance industry as Paper Passion Fragrance is a new and exciting fragrance created by Geza Schoen, Gerhard Steidl, and Wallpaper* magazine, with packaging by Karl Lagerfeld and Steidl.

Steidlville website writes the following about the  Paper Passion Fragrance:

This tells the story of a passion and a twisting plot to put the particular bouquet of freshly printed books in a bottle. Gerhard Steidl was first alerted to the importance of the smell of a book by Karl Lagerfeld, prompting a passion for paper and the composition of a scent on the pages of a book. To Wallpaper* magazine the pairing of the publisher with the perfumer seemed a natural partnership and so the idea for Paper Passion was born. Wallpaper* Magazine commissioned master perfumer Geza Schoen to create a fragrance based on the smell of books to be part of the Wallpaper* magazine Handmade exhibition in Milan.

Paper Passion Fragrance retails for $115.00 here in the USA.

I love reading books. I also enjoy wearing a lovely smelling fragrance.... However, I'm not sure I want to smell like a brand spanking new book!